Four Proven Online Marketing Strategies For Nursing Homes In 2019
Let’s face it: when it comes to marketing themselves online, many nursing homes fall short. Be it a website that needs updating, unfavorable reviews that appear much more than they should, or not using social media in the best possible ways, nursing homes are only hurting themselves by not having a strong online presence. Fortunately, creating a better online presence isn’t complicated, and using these four tools will help bolster your ability to connect with your audience in this digital world.
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Feeling Too Much Amazon? Sales Funnels Can Provide Much Needed Relief
Amazon continues to grow by leaps and bounds, taking many online sellers along for the ride. While the thrill of fast growing sales can seem appealing, it leaves many with a bad feeling. Sort of like the way you feel after a fast roller coaster ride. Amazon can work great for you, but it leaves you at a serious disadvantage. You cannot send follow up marketing to customers – Amazon “owns” them, not you. You cannot offer them related products that they may be interested in. At any given moment, someone else might be winning the buy box, dropping your sales by 80%. Ever heard of an Amazon suspension? Ask any big seller – most have likely gone through a few, and it’s not fun. There’s also that sinking feeling that one day Amazon will throw all their marketplace sellers off their platform and start selling it themselves. Sales funnels are
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